PCRI’s
Conference A Rousing
Climax
to PC Awareness Month!
It wasn’t held in a fancy hotel. It lasted only one day. The
cuisine was box lunch and soft drinks. But somehow, this conference
subtitled Prostate Cancer: Dealing with the Issues, caught people’s
imagination. As early as 7:00 a.m. they started pouring into Los Angeles’s
USC/Norris Health Sciences Campus, and they soon filled both of the
auditoriums that had been reserved for the event. In all, almost
800 people came and listened to the outstanding faculty that the
PCRI had
attracted to present information that clearly these attendees wanted
to hear. The Mayer Auditorium has 450 seats, and the total of pre-registered
and walk-in attendees totaled 426. That made for a tight fit, although
eased somewhat by the use of large TV monitors in public areas.
In the nearby 150-seat Hastings Auditorium, monitors were essential
because some 330 Spanish-speaking people clamored to hear about prostate
cancer and its treatment options in their own language. After delivering
his introduction to prostate cancer talk in English in the Mayer Auditorium,
Moderator Dr. Mark Scholz rushed over to the Hastings Auditorium and
delivered that same talk in Spanish. Then he and PCRI Staff Member
Victor Grimaldo answered questions for literally hours.
The response to the PCRI’s offer of PSA testing at no charge
and with same-day results was even more astonishing. Overall, over
400 men – walk-ins as well as attendees – took advantage
of the offer. The acceptance was particularly strong among the Spanish-speaking
men; 248 of them – more than 70% – were tested, many of
them for the first time. There is an explanation for this. PCRI’s
Victor Grimaldo had interested Antonio Gonzalez in the project, and
this Spanish language radio station personality repeatedly exhorted
his listeners over the air to take advantage of this free testing.
Since this was a regional conference, most of the attendees came from
California. But there were notable exceptions. Three men came all the
way from Turkey, and one of them came a day early to get advance information
in preparation for the conference. And both Patrick Kavanaugh, who
came from Florida, and Herbert Van Dyke, who came from Minnesota, were
attending their second PCRI conference. Van Dyke, who has been following
a course of watchful waiting since he was first diagnosed in 1998,
relies on the PCRI as an important source of the information he needs
to keep close track of prostate cancer developments. Not only is this
his second PCRI conference (he intends to attend the National Conference
on Prostate Cancer 2005 as well), but he has been a subscriber to Insights
since 2000.
Clearly, these PCRI conferences are important and useful to people
dealing with prostate cancer. There were a number of instances
of wives or of sons or daughters coming alone to the conference to
learn things
about their man’s disease so that they could be proactive
even if he was reluctant to do so. And many attendees gave up other
activities
to attend. Consider Al and Margaret Clark who came to the conference
on their 44th wedding anniversary.
Maintaining Conference Quality
At this conference, the PCRI again solicited an evaluation and comments
from the attendees. The staff studies these responses, and makes
use of this feedback in organizing, staffing, and administering
future ones. We received some very good unsolicited comments too.
Attendee
Dot Qua told us, “I was really impressed to see something
so well done.”
The doctors who spoke and patiently answered questions certainly contributed
greatly to this feeling. The PCRI is grateful to the contributions
of Drs. Mark Scholz, Duke Bahn, Glenn Tisman, Mark Kawachi,
Lisa Chaiken, Gary Leach, and Stephen Auerbach, Stan Brosman and
authors Ralph and
Barbara Alterowitz. And the volunteers were nearly flawless, even though
faced with the unanticipated increase in attendance. Since they were
unobtrusive as well as efficient, you may not even have noticed:
Lois Bader
Eileen Call
Jed Derry
Liz Derry
Bob Each
Najod Farr
Ken Foster
Alvaro Gomez |
Hal Goodman
Inge Jones
Mark Kline
Linda O’Hara
Lisa Padilla
Lew Pfeffer
Dee Pinchot
Benjamin Rosales |
Glenn Weaver and the PCRI staff would like to thank the volunteers
listed above, without whom, the conference would not have been as much
of a success! Special thanks go to the phlebotomists and lab technician
who kept the PSA blood draws flowing:
Heidi Coccino
Tammy Hall
Reyes Molina
Robert Rodriguez |
Hilda Steele
Lisa Valdes
Nahid Vedadghami
Janis Weldon |
Finally, PCRI would especially like to thank our Sponsors and Exhibitors:
Community Memorial Hospital of Ventura, CA
Prostate Institute of America (PIA)
Diagnostic Products Corp.
Aventis
Endocare
TAP Pharmaceutical Products
Augusta Medical Systems
TheraGenics
USHIFU
American Cancer Society
American Medical Systems
CyroCare PCA
IMPACT
Life Extension Foundation
Michael O’Hara
Prostate Cancer Climb